GEO Strategy

AI models do not view all content equally. They prioritize verified, third-party information over branded content marketing. To align with this reality, your GEO strategy must prioritize getting your spokespeople and data cited in the press. A single mention in a reputable trade journal often carries more weight in an LLM’s retrieval process than a dozen optimized blog posts on your own domain. -MuckRack

19 Recent Articles about AI & Journalism

Newspapers sue OpenAI, Microsoft for mass copyright infringement – Courthouse News

News sites are the new newspapers: People are abandoning them for social media – Harvard’s Nieman Lab  

NewsGuard launches first AI chatbot built to deliver trusted journalism only from reliable news websites – Editor & Publisher  

How to Run a News Company in the Age of Polarization and A.I. Slop – New York Times 

Meet the journalists training the AI models that might replace them – Reuters

How should news organizations label their AI use for audiences? New studies suggest some answers – Harvard’s Nieman Lab

AI in J-School: How Journalism Classes Are Adapting - GovTech

In a subscription experiment, about 350 readers of a Boston news outlet are paying for AI to sit through their town meetings for them - The Boston Globe  

Reuters and Time adopt bot-blocking whitelists to rein in AI crawlers – Digiday  

How AI citations have changed in the last 6 months: New insights from ‘What is AI Reading?’ – MuckRack

New York Times Publisher’s A.I. Warnings - New York Times 

The Economist has launched a dedicated ChatGPT app, the first of its kind by a major consumer news publication – Harvard’s Nieman Lab 

The AI fight brewing inside The New York Times – The Verge

Sports Illustrated Just Deleted Every Article by One of Its Writers After Accusation of AI Plagiarism – Futurism  

BBC World Service to launch new language offers in Hungarian and Romanian – BBC  

AI and the Future of Independent Journalism – Washington Monthly

Should journalism have an industry-wide ethics policy for covering artificial intelligence? – Objective Journalism   

The ethics of using AI in newsrooms: A work in progress – Seattle Times 

A.I., Journalism and the Uncertain Future of the Public Square - New York Times

The Flaw in AI Educational Tools

A tool designed to respond to questions and ask follow-ups can’t help a student who doesn’t engage or know what to ask. Many ed-tech tools flounder because they haven’t solved the challenge at the center of education: How do you motivate students to experience the discomfort of learning something new? An AI tutor may be able to deliver math problems that are perfectly calibrated to a student’s level. But it can’t make the student actually do the problems. -The Atlantic

Job Interview Tips

When to Show Up

Wait until 10 minutes before your scheduled interview time to announce yourself. Arriving any sooner shows that you're not respectful of the time the hiring manager put aside for you. A candidate who arrived an hour early made workers uncomfortable. Companies really don't want someone camped out in their lobby.

The Interview

Signal confidence by offering a firm handshake.

Avoid looking around the room, tapping your fingers, or other nervous movements.

No matter how you're feeling, keep your personal woes out of the interview process. For example, if you were laid off, instead of lamenting the situation, you might say the experience prompted you to reassess your skills, and that's what led you here. "You want to demonstrate resilience in the face of unpredictable obstacles."

Show you've done your homework on the company by explaining how your background and track record relate to its current needs.

Find out how recent changes in the marketplace have affected the firm, its competitors and the industry overall. Read recent company press releases, annual reports, media coverage and industry blogs and consult with trusted members of your network.

Questions to be Ready to Answer

What are your positive leadership qualities?

What are your strengths and weaknesses?

Can you describe a time when you had to make a decision in a crisis?

Tell me something about you that I can’t read on your resume?

Questions to Ask

What would be your highest priority for me to accomplish?

What does success look like in this position, and how do you measure it?

How can I best contribute to the department’s goals?

What would you say are the top two personality traits someone needs to do this job well?

What improvements or changes do you hope the new candidate will bring to this position?

I know this company prides itself on X and Y, so what would you say is the most important aspect of your culture?

Do you like working here?

Is there anything that stands out to you that makes you think I might not be the right fit for this job?

What were the best things about the last person who held this position?

To whom do I report, and what does that mean in terms of authority?

Who will I be working most closely with?

Are there opportunities for professional development?

Salary

Your best bet is to wait until you're extended a job offer before talking pay.

Come prepared—having researched the average pay range for a position in case you're pressured to name your price. You might say, for example, that money isn't a primary concern for you and that you're just looking for something fair. You can try turning the tables by asking interviewers what the company has budgeted for the position.

Follow Up

After an interview, make sure to address thank-yous to the right people. Look closely for spelling and grammatical errors.

Don't stalk the interviewer. Wait at least a week before checking on your candidacy.

Leave a message if you get voicemail.

AI's Medical Limitations

Although research shows that generative AI can help diagnose rare diseases or make sense of unusual symptoms, a recent study by Oxford scientists found that using AI did not significantly improve patients’ ability to diagnose themselves or others. Another one, led by researchers at Mount Sinai, suggested that chatbots may fail to alert users to potential medical emergencies. -The Atlantic

19 Articles about the Business of Running an AI Company

AI Economics for Dummies - McSweeneys 

Nvidia says AI's water challenge is largely solved - Axios

The Cloud Has Sound: The Unrelenting and Unseen Cost of A.I. Data Centers – New York Times 

1.5M people use GenAI.mil, the Defense Department’s enterprise generative AI platform – Defense Scoop  

Google director resigns, citing its military deals: 'Management has lost its moral compass' – Business Insider

The White House said Anthropic’s powerful AI was ‘jailbroken.’ Here’s what that means. – Washington Post

All the Money Flooding Into AI Is a Giant Warning Sign – Wall Street Journal  

Anthropic is pulling its two newest AI models after a U.S. government directive – Quartz  

Wall Street is raining unprecedented cash on the hyperscalers - Axios 

OpenAI plots biggest ChatGPT overhaul since launch – Financial Times

Revenge of the AI bubble - Axios 

The world’s mathematicians just issued a formal declaration telling AI companies to stop using their work without permission – The Next Web  

Meta’s AI agent for WhatsApp Business is now available globally – Tech Crunch  

Microsoft Wants to 'Make People Addicted' to its New AI Assistant, Internal Documents Reveal - 404 Media

Scientists Find Way to Supercharge Dangerous Computer ‘Worms’ With A.I. - The New York Times

OpenAI Sued by Florida’s Attorney General Over AI Harms - Wall Street Journal

Microsoft’s AI chief on the greatest game of catchup ever played – Semafor  

Meta is reportedly working on an AI pendant and more smart glasses – Engadget    

Anthropic Files to Go Public, Setting Stage for Huge I.P.O. - The New York Times

A mental short-cut that can lead away from truth

Imagine I tell you that a group of 30 engineers and 70 lawyers have applied for a job. I show you a single application that reveals a person who is great at math and bad with people, a person who loves Star Wars and hates public speaking, and then I ask whether it is more likely that this person is an engineer or a lawyer. What is your initial, gut reaction? What seems like the right answer?

Statistically speaking, it is more likely the applicant is a lawyer. But if you are like most people in their research, you ignored the odds when checking your gut. You tossed the numbers out the window. So what if there is a 70 percent chance this person is a lawyer? That doesn’t feel like the right answer.

That’s what a heuristic is, a simple rule that in the currency of mental processes trades accuracy for speed. A heuristic can lead to a bias, and your biases, though often correct and harmless, can be dangerous when in error, resulting in a wide variety of bad outcomes from foggy morning car crashes to unconscious prejudices in job interviews.

David McRaney writing in BoingBoing

AI Definitions: Knowledge Distillation

Knowledge distillation (KD) - A machine learning technique that transfers the learnings of a large pretrained model to a smaller model. While the “student model” will mimic the predictions of the big one, it is more agile and efficient, able to make better real-time decisions than a large model. The smaller model can also more easily include in its structure “explainability” (reasoning behind the decisions). KD is often used in deep learning and particularly for deep neural networks.

More AI Definitions

20 Articles about AI & the Military

Can AI Predict Satellite Failures Before They Happen? The US Air Force Wants to Find Out – Military.AI

The US Military Has Been Using Elon Musk’s Grok AI to Bomb Iran – Futurism

Pentagon boasts of using AI to write reports mandated by Congress – Ars Technica 

AI Warfare Is at the Point of No Return. What Now? – Wall Street Journal  

White House Approves $9 Billion for Spy Agencies to Catch Up on A.I. – New York Times

Air Force Buys New Generation of Drones Made to Strike Deep Into Enemy Territory – Wall Street Journal

Germany is launching military AI into space – Reuters

AI models are being used to predict conflict – Economist

1.5M people use GenAI.mil, the Defense Department’s enterprise generative AI platform - Defense Scoop 

The Killer Robots Are Coming. The Battlefield Will Never Look the Same. – New York Times 

Google director resigns, citing its military deals: 'Management has lost its moral compass' – Business Insider

Mutually Automated Destruction: The Escalating Global A.I. Arms Race – New York Times  

The real danger of military AI isn’t killer robots; it’s worse human judgement – Defense One

Humans — not AI — are to blame for deadly Iran school strike, sources say – Semafor  

Cascade of A.I. Fakes About War With Iran Causes Chaos Online – New York Times

Cheap drones transform global battlefield – Axios

Pentagon leverages AI in Iran strikes amid feud with Anthropic - The Washington Post

Lockheed test-flies F-35 with artificial intelligence to quickly ID unknown contacts – Breaking Defense  

AIs can’t stop recommending nuclear strikes in war game simulations – New Scientist

Whistleblower says Israeli military contractor used Google's Gemini AI - The Washington Post