The Leadership Context

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The attributes which make for effective leadership depend on the situation and which the leader is functioning. There are no traits that guarantee successful leadership in all situations. the leader of the University faculty may have quite different attributes from the commander of a military attack team. the qualities required of a legislative leader are not those required of a religious leader. This is not to say that the setting or context is everything and the attributes of the individual nothing. What produces a good result is the combination of a particular context and an individual with the appropriate qualities to lead in that context.

John W. Gardner, On Leadership

Why are some people compelled to cheat?

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The fear of losing something appears to be a greater motivator to cheat than the lure of a gain.

Kerry Ritchie, who researches how to improve teaching at the University of Guelph in Ontario, Canada, says the majority of academic cheating is conducted by high-achieving students, (60% of offenders earned grades 80% or more). While cheating in education is not the same as cheating during play, if there are similarities it's that those at the top feel a pressure to maintain their status. Players are more likely to behave dishonestly if they can say that it benefits other people as well as themselves.

William Park writing in BBC Future

A Social Media Makeover (part 1)

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(Answer the questions in blue)

PERSONAL BRANDING: A SOCIAL MEDIA MAKEOVER (PART 1)

Your online reputation is your reputation. Taking these steps will give you control of your social media brand. Companies want personal brands that run parallel to their own, not brands that compete with their social media reputation.

Google magnifying glass

 WHAT DOES GOOGLE KNOW?           

The first thing a prospective employer may do is Google you. So let’s find out who Google thinks you are.

Open an incognito browser window (so that your Google search is free from any personal customizations or saved search elements) and search for:

·       Your name, first and last (or the name of your business)

·       Variations of your name

·       Your full name, nickname, middle name, etc.

·       Any misspellings of your name

·       If your name is common, add other elements that might help define you like your occupation, your employer, your school, etc.

Are there inappropriate photos, rants, politically divisive or offensive items that do not fit with the brand you want to offer to the public and particularly to potential employers, clients or customers? This includes negative opinions about a company you’re about to interview with.

Tools to help you clean up your act (or keep it clean): Google Alerts and Socialmention. 

 YOUR NICHE

SET YOURSELF APART

What sets you apart from others? Here are some ways to get to an answer: 

·       What is the “one thing” that everyone says you rock at?

·       What are your passions and interests?

·       What do you read about most often online?

·       Will you still be interested in this particular area six months or a year from now?



YOUR HEADLINE

Keep it to 160 characters so it will fit into your Twitter bio.  For examples of what not to do (because some descriptions have been overused), check out the canned (and funny) TwitterBioGenerator.      

Think of it as a headline that would go on an ad for “Brand You.”  But remember: People want to connect with people, not a brand. It might be catchy and unique. Some examples:

 Consider loading it with keywords. Example:

Innovative CMO, Extensive retail experience from start-ups to major global brands. Fluent English, French, Mandarin

It might be a power statement that defines your personal brand. Example:

Helping Companies Find Breakout Ideas and Transforming Them Into Global Technology Brands

The best profiles tell a story, a career story or a personal story. Something that ties all the pieces of your journey together in a narrative.

If you are focused on job hunting, look at job descriptions of the positions you’re after. Look for keywords and treat them like your resume.

Aim at somewhere between 450 and 650 characters.

Walk the reader through your work passions, key skills, uniqueness.  Include the skills you want to be known for.

Consider including:

·       One professional description (your bio should be accurate)

·       One word that is not boring (your bio should be exciting)

·       One niche descriptor (your bio should be targeted)

·       One accomplishment (your bio should be flattering)

·       One hobby (your bio should be humanizing)

·       One interesting fact or feature about yourself (your bio should be intriguing)

·       Your company or another social profile (your bio should be connected)

       Avoid:

·       Insider jargon

·       Clichés

·       Overused buzzwords (such as creative, driven, innovative, hardworking etc.)

·       General statements (Be specific. When possible, include numbers and case studies that prove success)

Write as if you are having a conversation with someone. Inject your personality.

          

MULTIMEDIA ELEMENTS 

Slides, videos, infographics, photos--photos you have taken or photos of you doing things?

If you’re in a creative field, there’s no better way to flaunt your personality, design aesthetic, and vision than through a personal social media profile.

Ask yourself this: Based on what I post, do I look like I’d be awesome to work with?  

Estranged

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Whoever protects himself against what is new and strange and thereby regresses to the past, falls into the same neurotic condition as the man who identifies himself with the new and runs away from the past. The only difference is that the one has estranged himself from the past, and the other from the future. 

CG Jung, Modern Man in Search of a Soul

How your Attitude about Age affects your health

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Recent findings suggest that age beliefs may play a key role in the development of Alzheimer’s disease. Tracking 4,765 participants over four years, the researchers found that positive expectations of ageing halved the risk of developing the disease, compared to those who saw old age as an inevitable period of decline. Astonishingly, this was even true of people who carried a harmful variant of the APOE gene, which is known to render people more susceptible to the disease. The positive mindset can counteract an inherited misfortune, protecting against the build-up of the toxic plaques and neuronal loss that characterise the disease. 

David Robson, The Expectation Effect: How your Mindset Can Transform Your Life

 

Four kinds of self-stories

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Ontology is the study of being. Therefore, an ontology of the self is a person's account of how he or she came to be. Hankiss finds that young adults 10 to use four different kinds of “strategies” in constructing their ontologies of self: the dynastic (a good past gives birth to a good present), the antithetical (a bad past gives birth to a good present),the compensatory ( a good past gives birth to a bad present), and the self-absolutory (a bad past gives birth to a bad present).

Dan McAdams, The Stories We Live By

Earned success

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Earned success gives you a sense of accomplishment. Employers who give clear guidance and feedback, reward merit, and encourage their employees to develop new skills are the most likely to give you those feelings. Look for a boss who acts that way—and if you have the opportunity, be that kind of boss. 

Arthur C. Brooks writing in The Atlantic

Setting realistic goals to change habits and create new ones

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I became a more frequent flosser by taking the package of floss out of my medicine cabinet and sitting it next to my toothbrush, where I could always see it. I used to procrastinate on washing dishes, but now I do them every day like clockwork, thanks to a Bluetooth speaker that I use to listen to podcasts while I stand at the sink. Having a clean kitchen, in turn, means I cook more—an activity I really enjoy—and resort to expensive takeout orders less frequently. I figured out what was stopping me from doing some of the things I knew I could do, and I tried to eliminate the obstacles I could control, to reasonable success. Figuring out how to do something a little less or a little more is likely to yield the best results for most people, even if it’s not going to turn you into a different human.  

Amanda Mull writing in The Atlantic