AI definitions: Generative AI

Generative AI (GenAI) - Artificial intelligence that can produce media content (text, images, audio, video, etc.) by predicting patterns based on huge amounts of data. It doesn’t actually think or create in the way humans do, but it mimics the human brain. As a statistical prediction engine, it operates like the “type ahead” feature on smartphones that makes next-word suggestions. You might say it is like autocomplete at scale that remembers what you've written or said, so the interaction between the user and the AI has a dynamic conversational feel. The ability for it to go back and forth allows users to refine and tweak the requests. Like Wikipedia, it mashes together various sources using statistics. The key difference between generative AI and other types of AI is that generative AI focuses on creating new data, rather than simply analyzing or processing existing data.

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