What Makes an AI More Persuasive

A new study “examined what factors make one chatbot more persuasive than another and found that AI models needn’t be more powerful, more personalized, or more skilled in advanced rhetorical techniques to be more convincing. Instead, chatbots were most effective when they threw fact-like claims at the user; the most persuasive AI models were those that provided the most “evidence” in support of their argument, regardless of whether that evidence had any bearing on reality. In fact, the most persuasive chatbots were also the least accurate.” -The Atlantic