9 free media & journalism webinars this week
/Tue, Feb 7 - Tell a More Engaging Brand Story: Get Your Message Heard With Better Data
What: In 2023, brands that thrive will focus on keeping pace with consumers and meeting their dynamic expectations. That means easily identifying and connecting with your target audiences with insightful stories and rich “characters” based on who your customers truly are and what matters to them today. The key? AI-powered data. Discover the best methods to leverage real-time data to weave compelling storylines that drive growth.
Who: Ericka Podesta McCoy, CMO Resonate. Ericka is a global marketing executive experienced in building brands, facilitating growth and driving revenue in the high-tech, telecom, manufacturing, energy and hospitality sectors across North America, Europe and Asia.
When: 1 pm, Eastern
Where: Zoom
Cost: Free
Sponsor: Resonate
Tue, Feb 7 - Make Your Resume Shine
What: The panelists will share their best practices and advice for telling your professional story through your resume, with plenty of time dedicated to attendee questions. Whether you’re looking to get your first job or a seasoned executive wondering how to pivot, you’ll leave this session with ideas to make your resume shine.
Who: Join Lynette Clemetson, Director of Wallace House Center for Journalists at the University of Michigan, and Adriana Lacy, founder of Journalism Mentors, and leading network television news executive Leonor Ayala Polley.
When: 12 noon, Eastern
Where: Zoom
Cost: Free
Sponsor: Online News Association
Tue, Feb 7 - Crash Course: Science Essentials for Local Reporters
What: The hosts will lay out key do’s, don’ts, and pitfalls to watch for when including science in your news reporting, including: Knowing whether and how science can enhance your story; Different kinds of studies and what each can—and cannot—reveal; Practical tips for identifying credible scientist-sources and interviewing them; and How to get the essentials from scientific reports, studies, and press releases.
Who: Former longtime Washington Post science reporter Rick Weiss and Ph.D. neuroscientist Dr. Tori Fosheim
When: 1 pm, Eastern
Where: Zoom
Cost: Free
Sponsor: Society of Environmental Journalists
Wed, Feb 8 - Become a Foreign Correspondent
What: A panel of three accomplished journalists will share their experiences and advice for students and young professionals eager to embark on a career in international reporting.
Who: Ilene Prusher, former correspondent and bureau chief for The Christian Science Monitor; Nomi Morris, former correspondent in Berlin for TIME and others, as well as Middle East Bureau chief for Knight Ridder Newspapers, based in Jerusalem; Deni Chamberlin, Pulitzer Prize-winning photographer who covered the fall of communism in Eastern Europe for TIME, The New York Times Magazine and other publications.
When: 5 pm, Pacific
Where: Zoom
Cost: Free
Sponsor: Institute for Education in International Media
Wed, Feb 8 - Navigating newsgathering in the deadliest country for journalists
What: A discussion of investigations into missing people, enforced disappearances, massacres of migrants, and mass graves in Mexico.
Who: Marcela Turati Muñoz, Mexican freelance investigative journalist
When: 13:00 - 14:00
Where: Zoom
Cost: Free
Sponsor: Reuters Institute
Wed, Feb 8 - Building Nonprofit Brands that Matter
What: Creative strategies on how brands work for advocacy and cause-related marketing. Behind every successful nonprofit is a brand personality that matters. In this 30-minute workshop, we look at the key steps to build a new brand or refresh a legacy brand to improve the relationship with your supporters. This workshop will also explore how to harness the power of your brand to connect to your key supporters, as well as how to retain the loyalty of long-term supporters while building the groundwork for the next generation.
Who: David Langton, Langton Creative Group
When: 8 pm, Pacific
Where: Zoom
Cost: Free
Sponsor: Nonprofit Learning Labs
Wed, Feb 8 - Next level podcasting
What: If you want to move beyond "two-mates-and-a-mic" podcasts and create audio storytelling that is compelling, immersive and impactful ... this masterclass is for you. The host will discuss podcast structures and conceits; explore sound design and techiques that hook in listeners and keep them engaged; and reveal how to pitch ideas successfully to commissioners at the biggest podcast networks.
Who: Craig has 20 years of experience creating audio documentaries and longform content for the BBC, the Economist, the RSA among many others. He has produced podcast series for Pink Floyd, Oasis, and Joy Division/New Order.
When: 12:30 pm
Where: Zoom
Cost: Free
Sponsor: The Civic Journalism Lab at Newcastle University
Wed, Feb 8 - Advanced Infographics
What: In this fast-paced session, learn to turn words and ideas into clear, compelling infographics. Get curated inspiration and step-by-step instructions. Lastly, discover tools and techniques to render your new infographics. Turn words and ideas into engaging infographics—quickly Get your infographics right the first time Improve understanding, recollection, and adoption Get the tools the pros use
Who: Mike Parkinson Author, Owner, Billion Dollar Graphics. Mike is one of 34 Microsoft PowerPoint MVPs in the World and is an APMP CPP Fellow. He regularly conducts workshops and creates graphics, presentations, and content for companies like Microsoft, FedEx, Pfizer, Xerox, Dell, Subaru, and Boeing as well as at learning institutions.
When: 12 pm, Pacific
Where: Zoom
Cost: Free
Sponsor: Billion Dollar Graphics
Fri, Feb 10 - Trauma-Informed Journalism
What: Hear advice from experts in survivor advocacy and trauma-informed journalism on how to bring trauma-informed approaches into your work.
Who: Lisa Armstrong, UC Berkeley Professor and DART Trainer; Naseem Miller, Senior Health Editor, The Journalist's Resource; Amrita Doshi, Co-Founder & Executive Director, South Asian SOAR; Moderated by: Leslie Rangel, Founder, The News Yogi
When: 12 pm, Eastern
Where: Zoom
Cost: Free
Sponsor: The Institute for Independent Journalists